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Unmasking Social Media: Why Follower Count is Overrated

Posted inBuild, Grow, Start

In today’s episode, we dive deep into the world of social media marketing and debunk some common myths. I spill the beans on why follower count isn’t the be-all and end-all, and why obsessing over pretty pictures might not be doing your business any favors.

We explore how to create content that truly resonates with your ideal clients and why authenticity reigns supreme. I share some invaluable insights into the marketing funnel, showing you how to guide potential clients from strangers to loyal customers.

  • Discover why follower count is not the ultimate metric in social media marketing and why engagement matters more.
  • Learn how to create content that resonates with your ideal clients and the importance of authenticity.
  • Gain insights into the marketing funnel and how to guide potential clients from strangers to loyal customers.
  • Find out why profitability should be prioritized over sales and how successful businesses use diverse marketing channels.

Discover how you can supercharge your beauty business by signing up for my free Overlooked to Fully Booked Masterclass. Don’t miss out – head to www.thelashpreneur.com/masterclass now to secure your spot in the next class! It’s time to level up your biz skills. 💪🌟