Managing Your Business Money Like a Pro

— Apr 1 24Posted inBuild, Grow, Start

Tags: eyelash extention business

Videos

Lash Biz Tip: Inner Corners

Videos

May 25 17

Build, Start

Marketing Plan 101: How the Heck Do You Create a Marketing Plan

Build Start

I’d like to market my services. I’d like to have a plan in place. But how the heck do I make a marketing plan? A Marketing Plan is an ever-evolving list of ways that succeeded (and some that failed) to bring new clients into your lash business. My epic failures included a Living Social (think Groupon)Continue reading "Marketing Plan 101: How the Heck Do You Create a Marketing Plan"

May 23 17

Grow, Start

A Series on Discounting: Do’s and Dont’s Part 2

Grow Start

DON’T #2- Discounting to Stay Competitive Unless you plan on being the cheapest in town, and thus run your business into the ground, don’t even think about competing on price. Franchise Lash Business Insight: Just because you see an “amazing lash place” offering $79 for a full set, don’t think you need to knock your full setContinue reading "A Series on Discounting: Do’s and Dont’s Part 2"

Apr 18 17

Grow, Start

A Series on Discounting: Do’s and Don’ts Part 1

Grow Start

DON’T #1- Discounts here, Discounts There, Discounts EVERYWHERE Listen here Oprah of the Lash World, I’m going to bet you don’t have the financial luxury to give everyone a “new car” or a “new set of lashes”. “You get a discount, and you get a discount and YOU GET A DISCOUNT”. I’m all for payingContinue reading "A Series on Discounting: Do’s and Don’ts Part 1"

Apr 11 17

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